Articles
SEO insights and practical guidance for site owners.
Core Web Vitals in 2026: Fix INP, LCP, and CLS in the Right Order
Core Web Vitals work fails when teams optimize a headline score instead of the slow template, interaction, or layout behavior behind it. This framework uses field evidence, affected users, and dependency order.
JavaScript SEO Audit: Verify What Search Engines Can Crawl, Render, and Index
A page can work perfectly in a browser and still expose an incomplete document to search engines. This audit separates crawling, rendering, and indexing so teams can identify the exact failure instead of guessing.
Google’s 2026 Generative AI Search Guide: Turn the Guidance Into an Audit Plan
Google’s July 2026 guidance makes the priority clear: earn inclusion through sound SEO, distinctive content, and pages that remain understandable after rendering. This audit plan turns that guidance into ordered work.
How to Run a Systematic SEO Audit: Insights from 108 Real Audits
Most sites are closer to broken than optimized. Across 108 completed audits, only 5.6% scored 90 or above. Here is how a systematic audit closes that gap — and how to turn the findings into executed fixes.
Why 50% of Websites Score Below 70 on AI SEO
Evidence from 285 unique websites and 250+ completed audits. Structured data is the single biggest blocker of AI SEO visibility. Here is what the numbers say, why it matters, and what to fix first.
How a Free AI SEO Audit Landed a $10M Real Estate Deal from Google
A free AI SEO audit found the exact friction blocking a private real estate lending firm's site from ranking. Two weeks of fixes later, a single organic search on a tablet delivered a $10M lead. Here is what the engine catches that most audits never surface.
Automate SEO Audits with Apify: AI-Powered Site Analysis at Scale
Learn how to run automated SEO audits using Apify actors. Combine web scraping with AI analysis to monitor rankings, detect technical issues, and scale site reviews without manual effort.